Career Prep: You're Drunk, Boss Walks in, Now What?
Job search takes practice – just like studying for the SAT. That’s why we came up with daily Career Prep questions to help you “study” for your job search! Here’s today’s question: Jane was partying with friends at an Oktoberfest event Saturday night when her boss and his wife walked in. It was Jane’s birthday, and she had consumed more than a few drinks. When she woke up the next morning, her friends told her that her boss had waved to her repeatedly and she hadn't waved back. Instead, she kept turning her back and saying to her friends, “He can’t see me like this!” [poll id="58"] What would you suggest? Image Credit: Shutterstock
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Lynn Holland's go-to-market steps

Recently, a long-time colleague, the chief sales officer for a $21M technology company, reached out to catch up and asked for help to get to market in the primary vertical where I focus. He went on to share that his company made an initial go-to-market attempt by assigning a sales rep because of their familiarity with the product. He then admitted a modest return on their investment and a residual lack of knowledge of the industry, few connections, little brand recognition, or sales results. Fast-forwarding to today, he expressed urgency to relaunch with a short game to start generating revenue quickly and a long-term plan to establish themselves in the space.

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