Why You Can’t Identify Your Strengths

Anyone who’s ever done some soul-searching about their career has stumbled across one or more experts telling them to focus on their strengths as a way to find satisfying work. I call them Unique Gifts because out of the 100’s of people I’ve worked with one-on-one, no two people have the same combination of strengths. Each one is different and special. Identifying Unique Gifts Can Feel Impossible I’d say at least 50% of the people who have completed a PSA (Personal Strengths Assessment) with me stop in their tracks when they get to the Unique Gifts exercise. They call or e-mail me completely frustrated. They say things like, “There is NOTHING unique about me, “ and “I don’t have anything special.” I love when this happens because I know a huge 'Ah-ha Moment' related to their career is about to occur. Why? This is the point in their self-discovery process where I get to point out the power and importance of leveraging their Unique Gifts. Click here » to read the rest of this article. Photo credit: Shutterstock

When most people think of Nike, they think of shoes, retail stores, and, of course, athletes. That's all true, but there's more. Behind Nike's walls, you'll find the doers and thinkers who design, create, and innovate every day. There are also data scientists who discover and leverage athlete insights to create the future of sport.

You might be surprised to learn about the impact you can have in Data & Analytics at Nike versus at a major tech giant. Nike employees get to work on a wide array of challenges, so if you're obsessed with math, science, computers, and/or data, and you love sport, these stories may inspire you to work at Nike.

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If you saw our first video, you might have heard about the interview situation one of our viewers, Remi submitted. He was in an interview and was asked the question: How many cows are there in Canada right now? - What a weird question but this is a technique that some hiring managers are using these days.

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