Sales Page

"Your brand is what other people say about you when you're not in the room."

– Jeff Bezos, Amazon

In this class, you'll learn...

  • Why Employer Branding Is So Important
  • The Future Of Recruiting
  • 8 Reasons To Build A Strong Employer Brand
  • The 7 Areas Of A Content Map
  • Where You Should Be Posting Your Content And When You Should Be Sharing It
  • BONUS: A Step-By-Step Guide To Create Content Using Canva

CONVENIENT

Since everything is housed in our online platform, you can work with our content team anywhere, anytime. And, you can go at your own pace.

TRUSTED

Get insights from J.T. O'Donnell, who has 18+ years of experience in the development and delivery of HR, employment and recruiting resources, and her team of trained experts.

EASY-TO-USE

Our intuitive online platform makes it easy to work through the program with ease.

"Brand Or BE Branded."

– J.T. O'Donnell, head coach and founder, Work It Daily.


Revealing your employer brand will allow you to...

  • Get top talent's attention and show people what's great about working at your company
  • Take control of your brand and possibly turn your reputation around (if it's negative!)
  • Lower your time-to-fill
  • Create content that will help market yourself to the potential candidates and customers
  • Gain followers and spread awareness of the kind of employer you are
  • Get people excited about working at your company

Success Stories

Here's what people in the industry are saying about the importance of creating content and how revealing their employer brand has helped them recruit top talent.


"An honest and consistent employer branding effort is the unfair advantage you'll leverage to tell the everyday story of who your organization is, who the people behind the logo are, and what you are doing as a team in your industry and in your communities. Your true employer brand is what allows you to engage the people your organization needs before their next job search has ever even begun."

– Michael Cox, Dahill

"My best hires have come from candidates that connected with content about our culture. Instead of just telling prospective employees what it's like to work with us, with a strong employer branding strategy, every day is the chance to show them."

– Alyssa Brown, Global Imaging Systems

"We have very short attention spans with lots of information bombarding us every day. Constant creative content is the only way to break through."

– Brenda Finlayson, Electronic Systems

"Consistent and high-quality employer branding will increase both the quality and quantity of job seekers who show interest in your organization. If done properly, they will already a have a more positive view of your brand; even before they start their job search."

– Sean McIntosh, Conway Office Solutions


Meet Your Instructors!

J.T. O'Donnell is the founder of Work It Daily, a company dedicated to helping professionals improve their careers. She has 18+ years of experience in the development and delivery of HR, employment, recruiting, job search, and career development tools and resources, and regularly consults and speaks on the subjects of recruiting and employer branding.

Jennifer McCann is in charge of employer branding services at Work It Daily. She works with both recruiters and employers to teach them the importance of creating content to attract top talent. In addition, she works to educate both parties on the best strategies to effectively reveal their employer brand.


Are you ready to get started?

Revealing your employer brand can take time, but it's critical. Don't wait until it's too late! Are you ready to start attracting qualified candidates?

How To Launch A Killer Employer Brand

How To Launch A Killer Employer Brand

FREE

Learn how to reveal your employer brand to the world and attract the best possible talent.

ENROLL NOW

DIY course + Access to our online private community

  • Access To Our Private Slack Community For EMPLOYERS
  • Access To Our Team Of Experts Who Will Review Your Content
  • (1) In-Depth Course To Educate Employers On How To Reveal Their Employer Brand
  • (1) Step-By-Step Tutorial On How To Create Content Using Canva
  • (6) Additional PDFs That Will Help You Understand The Importance Of Employer Branding And Will Tell You The Kind Of Content You Should Be Creating


Want to become your company's recruiting HERO?

Enroll in our "RecruitHUB 2.0" course where recruiters go for elite-level courses, coaching, and community.

"Recruiters around the world, whether entry level or experienced, have had to learn their craft either on their own or through industry mentors. There is a big need for tools and courses that can offer some of the core training and skills recruiters around the world can use."

— Ed Nathanson, Red Pill Talent

In this class, recruiters will learn how to...

  • Source more effectively
  • Reduce their reliance on technology (i.e. job boards)
  • Build a reputation as a trusted recruiting professional
  • Become a strategic partner with direct access to executive leadership
  • Enhance their skills and feel more satisfied with their careers
  • Collaborate with peers they admire and respect

Albert Einstein defined insanity as "doing the same thing over and over again and expecting different results."

If you're stuck in an endless, unsuccessful search for good talent and you're ready to pull your hair out in a frustrated rage, it might be time to change up your strategy…

"This course is for those recruiters who want to make sure their skills are cutting-edge and up to the standards needed in today's intense talent market. If you want a long-lasting, successful recruiting career, these tutorials will show you what elite recruiters are mastering to stay at the top of the talent game. Investing in this course is investing in your financial future."

– J.T. O'Donnell, Founder of Work It Daily

Top recruiters know how to...

  • Source talent in ways that are smarter, not harder
  • Find the funnel leaks in their candidate recruiting process
  • Engage talent in conversations that make them want to work for the company
  • Earn trust and respect from hiring managers
  • Manage their employer's reputation properly on sites like Glassdoor
  • Research effective strategies to help lower their time-to-fill

Your Presenters

J.T. O'Donnell is the founder of Work It Daily, a company dedicated to helping professionals improve their careers. She has 18+ years of experience in the development and delivery of HR, employment, recruiting, job search, and career development tools and resources, and regularly consults and speaks on the subjects of recruiting and employer branding.

Ed Nathanson is the founder of Redpill Talent which specializes in recruiting and employment branding best practices. He is a regular speaker at major industry events including LinkedIn's Talent Connect and Glassdoor's Annual Employer Branding Summit.

RecruitHUB 2.0

$299.00

Come work with trusted recruiting experts so you can be the recruiting HERO of your company.

ENROLL NOW

Where recruiters go for elite-level courses, coaching, and community.

  • Work With Top Industry Pros
  • Access To Exclusive Recruiting Video Course
  • Private Community Of Fellow Recruiting Pros
  • Questions Answered Within 2 Business Days
  • Discounts on Technology & On-site Training/Consulting
  • Employment Branding Assistance
  • Part Of An Elite Program
NOTE: Once your 60-day trial expires, it will be $59/month to continue getting access to our Slack community.

Want to learn how to launch a killer employer brand?

Enroll in our "How To Launch A Killer Employer Brand" course where you'll learn how to reveal your employer brand to the world and attract the best possible talent. If you're interested in both courses, check out our bundle offer!

LEARN MORE

Employer Brand Course

FREE

Learn how to reveal your employer brand to the world and attract the best possible talent.

DIY course + Access to our online private community

  • Access To Our Private Slack Community For EMPLOYERS
  • Access To Our Team Of Experts Who Will Review Your Content
  • (1) In-Depth Course To Educate Employers On How To Reveal Their Employer Brand
  • (1) Step-By-Step Tutorial On How To Create Content Using Canva
  • (6) Additional PDFs That Will Help You Understand The Importance Of Employer Branding And Will Tell You The Kind Of Content You Should Be Creating

LEARN MORE

Recruiting Course

$299.00

Come work with trusted recruiting experts so you can be the recruiting HERO of your company.

Where recruiters go for elite-level courses, coaching, and community.

  • Work With Top Industry Pros
  • Access To Exclusive Recruiting Video Course
  • Private Community Of Fellow Recruiting Pros
  • Questions Answered Within 2 Business Days
  • Discounts on Technology & On-site Training/Consulting
  • Employment Branding Assistance
  • Part Of An Elite Program

ENROLL NOW

Course Bundle

$299.00

Get access to both our course, "How To Launch A Killer Employer Brand" and "RecruitHUB 2.0"

This bundle includes the following:

  • Access To Our Private Slack Community For EMPLOYERS
  • Access To Our Team Of Experts Who Will Review Your Content
  • (1) In-Depth Course To Educate Employers On How To Reveal Their Employer Brand
  • (1) Step-By-Step Tutorial On How To Create Content Using Canva
  • (6) Additional PDFs That Will Help You Understand The Importance Of Employer Branding And Will Tell You The Kind Of Content You Should Be Creating
  • Work With Top Industry Pros
  • Access To Exclusive Recruiting Video Course
  • Private Community Of Fellow Recruiting Pros
  • Questions Answered Within 2 Business Days
  • Discounts on Technology & On-site Training/Consulting
  • Employment Branding Assistance
  • Part Of An Elite Program

Start working (TODAY!) with our career growth coaches who've helped members land jobs at companies like Apple, Amazon, and NYSE.


What Our Clients Say About Work It Daily

Work It Daily has helped THOUSANDS of people gain the confidence, skills, and knowledge they needed to achieve their goals. Here are a few people who have reaped the benefits of our program...

"I had three offers in hand within a month versus 10 months of struggling alone to find a job. I can't be thankful enough to the program for such a tremendous boost to my confidence."

- Sam S., Happy Work It Daily Customer

"I went from being laid off without warning to an even better opportunity in a little under 6 weeks."

- Brian L., Happy Work It Daily Customer

"I followed the advice regarding resume format and the disruptive cover letter format, and received two calls for phone screens from two different companies in the same week! I am thrilled! Your techniques really do work!"

- Hillary T., Happy Work It Daily Customer

"After 3 interviews, I finally got back in with a great company and final home. At 61, this feels awesome. All the advice from the resume to interviewing to cover letter helped tremendously. Thank you."

- Shane N., Happy Work It Daily Customer


Learn From The Best

Expert coaching support lead by long-time career expert J.T. O'Donnell. With her 18+ years of experience in the development of professional HR tools and resources, she has delivered 200+ presentations to more than 10,000 professionals on a wide variety of career topics. She has been featured in several publications including Inc. Magazine, Fast Company, The New York Times, and more.


With your club membership, you'll get:

  • 15+ video course library
  • Resume reviewed by our experts
  • LinkedIn profile assessment
  • Cover letter critique & feedback
  • Unlimited online career coaching
  • Networking with peers
  • 24/7 access
  • CONVENIENT

    Since everything is housed in our online platform, you can work anywhere, anytime. And, you can go at your own pace.

    TRUSTED

    Get insights from one of the top career coaches in the world, J.T. O'Donnell, and her team of trained experts.

    EASY-TO-USE

    Our intuitive online platform makes it easy to work through the program with ease,


    In our Career Growth Club, members...

    • Cut job search time down by as much as 50%
    • Negotiate higher salaries with confidence
    • Land jobs with top companies like Apple, Amazon & NYSE
    • Gain valuable network connections


    Get Started Now

    Content-Only Member

    Online Courses & Resources For Professionals!

    $19/Month

    • Templates & PDF resources
    • Access to 15+ online courses
    • Resume & cover letter course
    • Salary negotiation course
    • LinkedIn course
    • Job interview course
    • Job search strategy course
    • Fired to hired course
    • Networking course
    • Career development courses
    • Work communication course
    • Professional strengths course
    • Confidence course
    • CANCEL ANY TIME!

    Professional Member

    Community & Coaching for Professionals!

    $29/Month

    $99/Year

    • Q&A with expert coaches
    • Resume reviews
    • Cover letter reviews
    • LinkedIn reviews
    • Templates & PDF resources
    • Private online community
    • Access to 15+ online courses
    • Resume & cover letter course
    • Salary negotiation course
    • LinkedIn course
    • Job interview course
    • Job search strategy course
    • Fired to hired course
    • Networking course
    • Career development courses
    • Work communication course
    • Professional strengths course
    • Confidence course
    • CANCEL ANY TIME!

    Executive
    Member

    Community & Coaching for Executives!

    $69/Month

    $399/Year

    • Monthly group coaching with J.T. O'Donnell
    • Executive networking opportunities
    • Q&A with expert coaches
    • Resume reviews
    • Cover letter reviews
    • LinkedIn reviews
    • Templates & PDF resources
    • Private online community
    • Access to 15+ online courses
    • Resume & cover letter course
    • Salary negotiation course
    • LinkedIn course
    • Job interview course
    • Job search strategy course
    • Fired to hired course
    • Networking course
    • Career development courses
    • Work communication course
    • Professional strengths course
    • Confidence course
    • CANCEL ANY TIME!

    Just Have A Couple Questions Here And There? Try Our Facebook Group!

    Facebook Level

    $4.99/mo

    Community & Online Resources for Professionals

    FREE 7-DAY TRIAL

    - 2X/weekly Q&A with expert coaches
    - Exclusive weekly videos found only on Facebook
    - Job Search Courses
    - Career Advice Courses
    - Interview Courses
    - Private online community
    - Downloadable templates & PDF resources
    - Private online community
    - Secure, individual chat rooms to connect with fellow professionals
    - Content requests
    - Networking Opportunities

    - Job search & career advice, tips, and tricks

    CANCEL ANY TIME!

    Employer Brand Course

    FREE

    Learn how to reveal your employer brand to the world and attract the best possible talent.

    DIY course + Access to our online private community

    LEARN MORE

    • Access To Our Private Slack Community For EMPLOYERS
    • Access To Our Team Of Experts Who Will Review Your Content
    • (1) In-Depth Course To Educate Employers On How To Reveal Their Employer Brand
    • (1) Step-By-Step Tutorial On How To Create Content Using Canva
    • (6) Additional PDFs That Will Help You Understand The Importance Of Employer Branding And Will Tell You The Kind Of Content You Should Be Creating

    Recruiting Course

    $299

    Come work with trusted recruiting experts so you can be the recruiting HERO of your company.

    Where recruiters go for elite-level courses, coaching, and community.

    LEARN MORE

    • Work With Top Industry Pros
    • Access To Exclusive Recruiting Video Course
    • Private Community Of Fellow Recruiting Pros
    • Questions Answered Within 2 Business Days
    • Discounts on Technology & On-site Training/Consulting
    • Employment Branding Assistance
    • Part Of An Elite Program

    Course Bundle

    $299

    Get access to both our course, "How To Launch A Killer Employer Brand" and "RecruitHUB 2.0"

    ENROLL NOW

    • Access To Our Private Slack Community For EMPLOYERS
    • Access To Our Team Of Experts Who Will Review Your Content
    • (1) In-Depth Course To Educate Employers On How To Reveal Their Employer Brand
    • (1) Step-By-Step Tutorial On How To Create Content Using Canva
    • (6) Additional PDFs That Will Help You Understand The Importance Of Employer Branding And Will Tell You The Kind Of Content You Should Be Creating
    • Work With Top Industry Pros
    • Access To Exclusive Recruiting Video Course
    • Private Community Of Fellow Recruiting Pros
    • Questions Answered Within 2 Business Days
    • Discounts on Technology & On-site Training/Consulting
    • Employment Branding Assistance
    • Part Of An Elite Program

    Have you always wanted to try Work It Daily? Now you can for FREE!

    Get expert career support from coaches who've helped professionals land jobs at companies like Apple, Amazon, and NYSE.Get expert career support from coaches who've helped professionals land jobs at companies like Apple, Amazon, and NYSE.



    What Our Clients Say About Work It Daily

    Work It Daily has helped THOUSANDS of people gain the confidence, skills, and knowledge they needed to achieve their goals. Here are a few people who have reaped the benefits of our program...

    "I had three offers in hand within a month versus 10 months of struggling alone to find a job. I can't be thankful enough to the program for such a tremendous boost to my confidence."

    - Sam s., happy Work It Daily customer

    "I went from being laid off without warning to an even better opportunity in a little under 6 weeks."

    - Brian l., happy Work It Daily customer

    "I followed the advice regarding resume format and the disruptive cover letter format, and received two calls for phone screens from two different companies in the same week! I am thrilled! Your techniques really do work!"

    - Hillary t., happy Work It Daily customer


    "After 3 interviews, I finally got back in with a great company and final home. At 61, this feels awesome. All the advice from the resume to interviewing to cover letter helped tremendously. Thank you."

    - Shane n., happy Work It Daily customer



    Learn From The Best

    Expert coaching support lead by long-time career expert J.T. O'Donnell. With her 18+ years of experience in the development of professional HR tools and resources, she has delivered 200+ presentations to more than 10,000 professionals on a wide variety of career topics. She has been featured in several publications including Inc. Magazine, Fast Company, The New York Times, and more.


    With this subscription, you'll get:

  • 15+ video course library
  • Resume reviewed by our experts
  • LinkedIn profile assessment
  • Cover letter critique & feedback
  • Unlimited online career coaching
  • Networking with peers
  • 24/7 access
  • CONVENIENT

    Since everything is housed in our online platform, you can work anywhere, anytime. And, you can go at your own pace.

    TRUSTED

    Get insights from one of the top career coaches in the world, J.T. O'Donnell, and her team of trained experts.

    EASY-TO-USE

    Our intuitive online platform makes it easy to work through the program with ease,


    With Our Private Coaching Community, Our Clients...

    • Cut job search time down by as much as 50%
    • Negotiate higher salaries with confidence
    • Land jobs with top companies like Apple, Amazon & NYSE
    • Gain valuable network connections


    What's Included...

    • Q&A with expert coaches
    • Resume reviews
    • Cover letter reviews
    • LinkedIn reviews
    • Templates & PDF resources
    • Private online community
    • Access to 15+ online courses
    • Resume & cover letter course
    • Salary negotiation course
    • LinkedIn course
    • Job interview course
    • Job search strategy course
    • Fired to hired course
    • Networking course
    • Career development courses
    • Work communication course
    • Professional strengths course
    • Confidence course
    • CANCEL ANY TIME!

    Career Decoder Quiz

    Want To Know Your Professional Strengths In The Work Place? Click The Button To Take The Quiz!

    TAKE THE QUIZ NOW!


    ISAT Quiz

    Want To Know Your Interactive Style At Work? Take Our Quiz Today!

    TAKE THE QUIZ NOW!


    Expert coaching support lead by long-time career expert J.T. O'Donnell. With her 18+ years of experience in the development of professional HR tools and resources, she has delivered 200+ presentations to more than 10,000 professionals on a wide variety of career topics. She has been featured in several publications including Inc. Magazine, Fast Company, The New York Times, and more.