I am looking to go back to graduate school since I haven’t even sniffed a relevant job opportunity since I was laid off a few months ago. No matter what I do, I can’t find work. I was originally just going to get my MBA with a marketing concentration, but then a friend of mine brought up the idea of getting a Masters in Industrial/Organizational Psychology or something close to it. I found it to be an interesting thought.
Does the skill set and knowledge between these two degrees overlap at all, or would one be better than the other assuming that my end-all career goal is to be in marketing/advertising? I have always loved psychology and the question of why people do the things they do, just never thought of possible career opportunities in the business world.
Here is how our T.A.P. experts answered this question:
@jtodonnell Q#150 IO degree is very popular right now. You’ll need major internships to land a job after you get degree.
@DebraWheatman Q#150 Strengthen exp. w/ language. Visit historical places; absorb the culture which is good in a diverse professional envt.
@keppie_careers Q#150 Careful of spending $ for grad school. Investigate job opps. Research/ info interviews first. Cont…
@DebraWheatman Q#150 Mktg/Adv. is your goal – go for the MBA. You will get the business bkgd. and consumer insights exp. from the degree.
@heatherhuhman: Q#150 Have you tried speaking to the director of the program about job opps? Pros & cons to grad school.
@kgrantcareers Q#150 Both r good. MBA = understding bigger picture w cost breakdown. MAIP = understding customer, then big picture.
@beneubanks Q#150 If mkting is your goal, get the mkting degree. Career opps for I/O Psych are tougher 2 find but not imposs.
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