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The idea of personal branding has become pretty mainstream. You can find plenty of advice on how to create one. In fact, now so much has been written about it and so many people have implemented personal brands, the real question becomes, "Is my personal brand working?" Watch this short video to understand how you need to leverage your personal brand in order to get results. J.T. O’Donnell is the founder of CAREEREALISM.com and CEO of CareerHMO.com. Photo credit: Shutterstock
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