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Technology

You are a software industry executive working for a company that is doing reasonably well for itself in a few countries—the United States, Canada, Australia, maybe a few European countries. You dream of striking it big in Asia too, and Japan is at the top of your mind.

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I have seen business roles defined in ways that confuse many individuals because of the close connections to other positions. These may be the same roles that you have questioned during your professional career. Join me in this series of articles where I'll take you through what differentiates the job roles along with a vivid example to demonstrate. Let's get started.

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Feeling stuck is common in our world today. This article is a summary of insights that Work It Daily's CEO and founder, J.T. O'Donnell, discussed recently on the "That Makes Two Of Us" Podcast, and explains how to get yourself unstuck by starting new habits. J.T. has been a career coach for more than 20 years.

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A lack of driving innovation puts any organization at risk of failure. Xerox is a great example. They were first to invent the PC a decade before mass-market GUI machines became available. Unfortunately, management thought going digital would be too expensive and wouldn't be able to replace the Xerox copy machines so they didn't explore the opportunity further.

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Sales engineers. Application engineers. Consultants. There are multiple names out there describing people that engage in what I would call technical presale.

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Now more than ever, we must foster environments where we can teach, learn, and build resilience. Business changes at the speed of light. Overnight, industries had to adapt to online or virtual meetings. Building a strong pipeline and sales funnel is much more challenging as we have moved away from in-person meetings and trade shows.

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It usually goes like this.

You have a complex technical product. You recruit salespeople that specialize in hunting, farming, and closing deals.

Since this is complex tech, you also recruit a number of application engineers, sales engineers, or consultants to back them up. They are running pre-sales, sometimes deliveries and after-sales too.

And then you find out that both groups mistrust each other.

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