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Now more than ever, we must foster environments where we can teach, learn, and build resilience. Business changes at the speed of light. Overnight, industries had to adapt to online or virtual meetings. Building a strong pipeline and sales funnel is much more challenging as we have moved away from in-person meetings and trade shows.

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The game of sales can be a challenging one, and some people are just not meant to be in the field. However, some people are born with the natural ability to sell. Now, we aren't saying women are better salespeople than men, but the ladies do have a few natural qualities that make them great at sales.

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So you are a director of sales. A VP. Perhaps even a CRO.

You have people working for you. They ensure the day-to-day operations, as they should.

Your time should therefore be 100% dedicated to sales management, right? Put in place the proper procedures and let the organization grow?

Well, not exactly.

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Being a successful salesperson is easier said than done. If you're looking to be a better salesperson and reach your career goals, we have some timely advice for you.

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We have all been managing disruptive lives since COVID-19 came into the world. The data supports what everyone feels: the Consumer Confidence Index recorded an astounding drop of 31.9 points in April. Do you have a plan in place for your (potentially full-time) virtual salesforce? Are your current salespeople equipped with the skills to adapt to a post-COVID-19 world?

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