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TikTok, the popular social media platform that allows users to make and share short-form videos, is not just for individuals looking for funny and entertaining content. It's also an amazing opportunity for employers to step up their employer branding efforts and engage with job seekers in a new and exciting way.

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"Always read the fine print." Isn't that what they say? It's a vicious, dog-eat-dog business world and, more often than not, it's the underdog who suffers. However, if that underdog is properly prepared and has a few tricks up his or her sleeve, the tables could be turned.

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In my previous installment, I presented some surefire ways to ensure your resume never lands you an interview. But say that you followed each "recommendation" and still ended up being called by a recruiter or headhunter.

Fear not. There are plenty of ways this whole thing can still go sideways. Even better—many of them are totally within your control!

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