Happy Small Business Week! In celebration of the holiday, we’ve rolled out a new look for one of our most powerful tools. It can help small businesses compete with the behemoths to hire top-notch employees. That sounds like a bunch of bunk, doesn’t it? It’s not about being the cool company with the nap pods, or the one that will pay your grad school tuition in-full. You don’t need anything like that to convince people your company is the right one for them. With the right Employment Branding strategy, you can show how your company is different than its competitors. It’s not corporate jargon that no one will read. You have the opportunity to give potential employees a glance at what your company’s personality really is. In combination with the right recruiting platform, you can show the perfect message to exactly the right person at the opportune time. If you’ve built your business up to any level of success at this point, you know that you have to work smart in addition to (and sometimes instead of) working hard. We’ve been able to focus our efforts on the right things for clients, so they can get to the things they do best. Do you remember what your first wise purchase was? It may have been a tool that helped you do your job faster or a program that organized things for you. Maybe it was an employee that took your company to a level you could barely imagine at the time. You have a chance to get that feeling again with the right move. Let a free conversation with us bring that feeling back. If you sign up to get access to our free webinar, "Drab to Fab: How to Create a Smokin’ Hot Employment Brand," you’ll receive a free Employment Branding Consultation from us. We’ll spend half an hour talking with you about your current problems, your goals, and how the right hiring methods can get you there faster. When you’re dealing with a small team, you need every player to have MVP capabilities. We can show you how to add to your all-star team. If you’re asking, “How would Employment Branding work for my company?” then give this page a look: How Employment Branding Works [Infographic]. Let’s work together to make your small business a little bit bigger by this time next year. Small Business Week is almost over, but there’s still time to let this be your best call of the week. Happy Branding!