You've certainly heard that using a powerful personal brand message will make your executive resume a compelling read—and help you gain traction in your job search. But how do you go about defining and capturing your brand?
Many of the posts on my website focus on developing your own personal brand.
They address questions such as:
What is a personal brand?
Why do I need to develop my personal brand?
How do I create a personal brand?
Of course, you don't really “create" a personal brand. You already have one.