For so many people, it seems like an insane idea to have a personal brand. The truth is, we all already have one. It might not be formal or something we think about all the time, but it is there. So, it’s time we start really defining what it means, and how to display it consistently across the web and in real life. Related: 7 Key Ways To Promote Your Personal Brand For Jeff Bezos, CEO of Amazon, personal brand is what people say about you when you’re not in the room. And while Jeff is spot on, it’s a little difficult to know what people are saying about you when you’re not there, so, I prefer to talk about personal brand as the intersection of who you aspire to be, how you are perceived by others, and who you really are as a person. A personal brand is not fluff, or buzzwords or keywords on a resume. It’s deeper than that. You’re deeper than that.

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You've reached a point in your career where you have a defined and consistent personal brand. And that’s awesome. But, like any brand marketer will tell you, it isn’t enough to build the brand - you have to manage the brand. You need to be a steward of the brand. A brand manager is someone who consistently works to generate awareness, influence, and affinity all in an effort to continually build brand equity. In a nutshell, that is what a brand manager does. So, how can we start applying some of those principles to our personal brand? How do we become our own personal brand manager? Related: 5 Ways To Create A Consistent Brand While this sounds like a full time endeavor, it isn't, it simply takes thought and planning and before you know it, it is second nature. Here are a few tips to maintaining and managing your personal brand:

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CAREEREALISM’s motto is “every job is temporary." Even still, sometimes it is really hard to know if you are having a bad day, a bad week, or it is really time for you to move on to greener pastures. Because this is such a tough thing to ascertain, the team at CredHive built this handy, dandy little infographic to help you know if you should stay or you should start getting your act together and find a new job. Related: 6 Ways To Avoid Burning Bridges By Leaving A Job With a whopping 88% of CAREEREALISM readers looking for a new job in 2015, we’d like to help you zero in on a few things. First, we want you to know how urgent your job search should be. Should you get your career experience and accomplishments organized in the next few months or days? Should you be updating your personal brand now, or next week? And even if you should stay put, you should still be actively managing your career. While you might want to stay put for now, your next review or promotion could be right around the corner. The second thing we’re hoping this little graphic can help you with is to figure out what you’re looking for in your next job. Is a career path important to you? How about goals? It might help you try to learn more about the company culture and perks. You also need to be sure you interview your new manager. A recent Gallup poll found that more than 50% of workers have left a job to get away from their boss. And while this infographic lacks any basis in science, we believe that life is too short to be in a job that doesn’t meet your needs. So, take a look at our fun little infographic, it’s supposed to be fun. We hope you’re entertained! This post was originally published at an earlier date

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