Well guys, I hate to be the one to break this to you, but the job market is pretty crappy right now. But does that mean you're destined to be unemployed after school? Not exactly. Being unemployed isn't a requirement if you carefully plan your job search strategy. Now, some of you will read this and Google the nearest grad school, and some of you will polish your resume for fall – hunting season in the corporate world – and brace yourself for a double-wide. (Cubicle, that is.) And some of you will develop a side hustle. Side hustles used to sprout from an entrepreneurial passion. We’ve all heard stories of the widget-maker with a dream who hits it big. But more often these days, they come as a result of economic necessity. Regardless of your driver, it’s never been easier – or cheaper – to get started. All you need is a good idea, a good computer, and a good coffee shop that won’t kick you out after one latte in five hours. (If you really want to be successful, you’ll also need an unearthly amount of faith and blind ambition – but hey - at least you won’t have to sell your plasma anymore.) I know I’m making this sound simple. As an entrepreneur myself, I can tell you first-hand it’s not. Of course, being one of the 1 million+ unemployed graduates in the U.S. isn’t exactly Disney World either. Hey Gen Y, still feel “entitled?” “The ‘work hard, get good grades and go to college to get a job’ mantra is dead,” says twenty-something self-confessed hustler Scott Gerber, author of Never Get a “Real” Job: How To Dump Your Boss, Build a Business and Not Go Broke. So, here’s the deal: You are on the cusp of a truly defining moment. That is, if the current trend holds, you will become the most unemployed generation in recent times – OR the most entrepreneurial ever. Do you see the patterns forming? If you are destined to become the most self-accountable cohort in human history – what better time to get started then right now? You don’t need to wait until you’re out in “the real world” to take full responsibility for your success. “The real world” is BS anyway. It’s a myth. You’re living in the real world now. A piece of cardstock with a seal on it really isn’t going to change that much. So, students – start hustln’. Photography, dance lessons, web design, editing, baking, baby sitting… whatever. Find something (legal) that will allow you to build a business and see where it goes. At best, you’ll earn enough to stay afloat for the long haul. At worst, your initiative will help you land a ‘traditional’ job post-graduation. Of course, by then the double-wide may not look so hot after all.
The leaves are changing, the kids are back in school, and that familiar chill is in the air. You think it's the perfect time to look for a job, and it is! But are your job search fears preventing you from making that leap?
It's not uncommon to feel lost when embarking on your job search journey. After all, school teaches us everything except how to get a job. What should you put on your resume? What questions should you ask in an interview? How can you stand out in the hiring process when there's so much competition?
Are you feeling spooked yet?
Believe it or not, there's no need to be afraid of the job search process! You can land your dream job with the right tools and strategy. You can find a job that won't give you nightmares. Here are three spooky secrets every job seeker should know as they look for a job this fall.
1. An Effective Job Search Starts With An Interview Bucket List
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Despite your fears, you've decided to take the plunge and look for a new job. You might be asking yourself, "Where do I start?" The answer is simple: start by creating an interview bucket list.
An interview bucket list is a list of 10-20 companies you'd love to work for. Are you passionate about a company's products or services? Do you feel connected to its mission? Can you relate to its values and beliefs as an organization? If you answer "yes" to any of these questions, that company probably belongs on your interview bucket list.
Once you create an interview bucket list, you'll be able to conduct a targeted job search, one with direction and a foundation upon which everything else will be built. An interview bucket list helps you focus your job search and networking strategies on the right opportunities, making it easier to get your foot in the door at one of your dream companies.
2. Your Job Application Needs To Disrupt Hiring Managers
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In order to stand out in the hiring process, you need to disrupt recruiters and hiring managers. You accomplish this by doing two things: optimizing your resume and writing a disruptive cover letter.
A well-optimized resume includes keywords from the job description. This ensures your resume gets past the ATS and into the hands of the hiring manager. Once it's in front of the hiring manager, it needs to grab and keep their attention. Quantifying your work experience—adding numbers to your bullet points—will make you stand out from other applicants. Hiring managers will want to know more about you and your accomplishments, and that's how you land a phone interview.
Before that, though, a hiring manager will read your cover letter. To disrupt them, you need to write a disruptive cover letter (obviously!). A disruptive cover letter gives you the opportunity to tell a story about why you feel connected to the company you're applying for. It's that storytelling aspect that will stand out to hiring managers and compel them to pick up the phone and give you a call.
3. Employers Hire You Based On 3 Things
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You can't get hired unless you know what employers are assessing you on in the interview process. While your skills and expertise matter, companies actually hire for three things: personality, aptitude, and experience (in that order).
Most job seekers don't realize how important it is to demonstrate their personality, aptitude, and experience in an interview. You could have the right experience for a job, but if the hiring manager doesn't think your personality is a good fit for the company culture, you probably won't get a job offer.
Make sure you demonstrate your soft skills and learn how to answer behavioral interview questions to prove you're the best candidate for the job you're applying for, not just the most qualified.
Want To Learn More Job Search Secrets?
As you look for a job this fall, it might be helpful to know some more spooky secrets so you can get over your job search fears and finally take control of your career.
We know the job search process can be scary. However, it's important to get clear on what you want to do next and focus on conducting a strategic job search, or what we refer to at Work It DAILY as job shopping. This is the only way to effectively market yourself to employers. If they can't see exactly where and how you add value, then that's going to decrease your chances of landing the job.
The competition is fierce, and there are a lot of factors that are out of your control. But the one factor you can control is your job search strategy, the tools and tactics you use to land a job.
If you want to learn the secrets to conducting a strategic job search, sign up for our Job Search Bootcamp, a two-hour, on-demand video workshop that comes with a free workbook.
In this video workshop, you'll learn:
- How to use backchanneling to get directly to hiring managers.
- The secret to using a connection story to stand out against the competition.
- How social media can be your secret weapon to get job interviews.
- The resume format that is getting job seekers more job interviews.
- And, a lot more hacks for job search success!
Let us show you the secrets to getting a new, better-paying job you actually love. Sign up for our Job Search Bootcamp today.
Are you ready to land the job of your dreams (and leave the job of your nightmares)?