Over the past week, I’ve talked to three acquaintances who are actively on the hunt for a job. They all have resumes (whether they’re professionally done, and of sufficient quality, is debatable). But when I mentioned LinkedIn, much to my dismay, their responses were dismissive. “Oh, isn’t that like Facebook? I already have Facebook. I don’t need more pictures of people’s dinners.” “I’ll just see what happens after I send my resume to a few places.” “I’ll get around to that one of these days. I promise!” Now, if you’re on a hunt, wouldn’t you want to use every dog you can get your hands on? LinkedIn serves a much different purpose than Facebook, and has an entirely different audience. Like any other social media platform, there are spammers, but it's still the most valuable site for exhibiting your expertise, connecting with recruiters, and generally building your network.
May 13, 2013