By J.T. O'Donnell
On this week's episode, I outline the 4 people you need to identify and befriend at a company in order to get hired. Watch this short segment if you've ever wondered:
a) how you could improve the chances of getting offered the job. Or,
b) who in the organization might hold you back from getting the job offer.
Where did I learn this?
Years ago, I was introduced to the sales training methodology of a company called, Miller-Heiman. They argue every company has key influencers for each corporate buying decision and that a salesperson can actually have greater control over the outcome of the sale if they develope a good relationship with each of these individuals . When I started my career coaching practice, I realized this same concept could be tweaked and applied to job search. FACT: We are all businesses-of-one trying to sell our services to employers. Thus, if we really want the position it's in our best interest to build professional relationships with the following folks:
Gatekeeper
User
Technical Buyer
Economic Buyer
In this short video clip, I explain how to identify these key players as well as what expectations you'll need to meet and exceed for each one. I also share how gaining their approval will ultimately improve your chances of being selected for the job.
Once you watch it, be sure to come back and share your thoughts and experiences with these buyers in your own job searches in the comment section below. Let's help each other get better at connecting with all the people who impact our ability to get hired!
We get it. Looking for work can be scary, especially if you’ve been at it for a long time and haven’t gotten any results.
Understanding which fears are getting in the way and how to overcome them will make all the difference. Sometimes you might not be aware of which obstacle is getting in the way of your goals. If you want to overcome these fears once and for all, we invite you to join us!
In this training, you’ll learn how to:
- Utilize strategies for coping with your job search fears
- Be confident in your job search—from writing your resume to networking
- Face your fears and move forward
Join our CEO, J.T. O'Donnell, and Director of Training Development & Coaching, Christina Burgio, for this live event on Wednesday, October 5th at 12 pm ET.
CAN'T ATTEND LIVE? That's okay. You'll have access to the recording and the workbook after the session!
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