Dear Experts, I was laid off and live in a city that is highly educated. In other words, everyone who is looking for work seems to have an MBA. I've only got several years of experience under my belt since getting my MBA. What can I do to stand out from the sea of competitors? Our Twitter Advice Project (T.A.P.) is no longer an active campaign. To find an answer to the above question, please use the "Search" box in the right-hand column of this website.

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Why "Buy My Product" Looks Desperate

If your marketing is focused on, “here, buy my product!” those days are over. For marketing to be effective, consumers need to understand much more about your brand before buying your product in this highly competitive world.

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