Dear Experts, I've read all sorts of things about personal branding and the need to 'sell' myself, but the reality is I'm terrible at it. I lack self-confidence and being unemployed for 2 months now has crushed me. How do I convince someone I'm a good hire when I'M not convinced? I struggle to write anything good in cover letters because I don't know what to say without sounding A) fake or B) full-of-myself. I don't go to networking events because I'm terrible at talking with strangers. What can I do? Here is how our T.A.P. experts answered this question: Q#307 Force yourself into uncomfortable situations. Dealing with these situations is often the only way to get better at them. (@gradversity) Q#307 You are talented & wonderful. You just need to understand how that is true. Trust me it is. Get help from a coach! (@louise_fletcher) Q#307 Everyone's good at SOMETHING. And talking about that thing isn't selling, it's chatting. You can do it! (@beneubanks) Our Twitter Advice Project (T.A.P.) is no longer an active campaign. To find an answer to the above question, please use the "Search" box in the right-hand column of this website.