Dear Experts, I have been reading a lot about the importance of coming in "above the fold" on Google, being easy to Google, etc. I don't have a particularly common name, but there is another person out there with my name who is in the film industry, which definitely gives her the upper hand on Google. I'm curious whether the experts have any advice on this topic. I've claimed the Google Profile link for my name and my Twitter account has crept into the top 10 results. Is there anything else you recommend? Our Twitter Advice Project (T.A.P.) is no longer an active campaign. To find an answer to the above question, please use the "Search" box in the right-hand column of this website.