Good-bye Twitter (Sort Of)

By CAREEREALISM Founder, J.T. O'Donnell I still like to tease Greg (’s Branding Manager), about the first time I told him to study Twitter so we could use it for the site. He actually got annoyed with me and copped an attitude. I overlooked his behavior because I knew what he was thinking – I had reacted the same way when I was told to check out Twitter. I didn't like Twitter the first time I used it either. I thought, “Geez, this thing is lame. Why do I want to waste my time telling people what I’m doing? I’ve got more important things to do.” Yet, something deep inside me pushed to keep working with it. Looking back, I think I could sense it had some value. I just needed to figure out what it was. Eventually, I realized what it could do for the site - and more importantly, the community of career-minded job seekers we serve. That’s when I pushed Greg through the initial drudgery of learning to use Twitter. A week later, he was hooked…and I’ve never let him forget it since, right Greg? (Poor guy!) 1 year & 500 questions later... We have 22,000+ followers on the @CAREEREALISM feed. It is one of the top 3 ways we generate new readers of our site. We have to thank our T.A.P. program (Twitter Advice Project) for that growth. When we started having CAREEREALISM’s approved career experts answer followers questions in 140 characters, the response was wonderful. In fact, last week we answered our 500th question. We’ve hit a high note with Twitter as a way to build awareness about our site and mission to serve career-minded professionals. That’s why we are going to stop what we are doing. Okay, so the title’s a bit deceiving. We aren’t going to stop using Twitter, we are just going to change the way we use it. You see, up until this point, we’ve only been pushing out information from our experts – a sort of on-going, real-time career advice news feed. While that’s been effective, we think it’s time to expand our efforts. Here’s why… In the last year, we’ve amassed an incredible community of Careerealists. What’s a Careerealist? (Read here to see if you qualify as one.) Now, it’s time to give them the exposure they deserve. Thus, we are going to let our loyal readers dictate what gets included in our feed, as well as recognize them for referring valuable content to their peers. Here’s how it works…

Step 1: Follow us on Twitter.

Step 2: Send us a public tweet (put @CAREEREALISM in the front of it) with an article or resource you think is truly helpful.

NOTE: We won’t accept self-promotion. You have to tweet something someone else has written. So, all you career experts out there, don’t send us your material, we’ll only accept it if someone else sends it as proof that it is worthwhile. PS - Experts can always apply to become one of our exclusive approved experts here.

Step 3: We’ll re-tweet the items we think are a great fit for our readers and give the sender all the credit.

Step 4: Every week, we’ll recap the top 3 tweets in a blog post so our site readers can be sure to access the content as well. Again, we’ll give the Careerealist who sent it to us via Twitter full attribution for finding it.

There it is, our new-and-improved way for leveraging the power of the tweet. So, we invite all of our loyal readers who also love to tweet to send us their info so we can start giving you the credit you deserve for being a true Careerealist! What do you think? Do you like the idea? Share your thoughts below and let us know if there is anything else we can do to enhance the concept even further. The goal is to get the best information in the hands of professionals looking to advance their careers. Suggestions?

In our new YouTube series, "Well This Happened" it's your turn to be the career coach! What would you do if you asked a coworker when the baby was due and she responded with, "I'm not pregnant." Watch the video and cast your vote b posting a comment on Youtube. We'll select one person from the correct answers at random to win free membership to the Work It Daily program. Good luck!

SHOW MORE Show less

If you've ever wondered what a Work It Daily (WID) membership could do for you, a letter we got this week provides a powerful example...

SHOW MORE Show less

There are 3 things hiring managers are trying to initially assess about you in the job interview. This video walks you through what they are looking for and offers insights into the right information to give them. Be sure to check out our free resources mentioned in the video too. They are:

SHOW MORE Show less

Last week during my Office Hours on Youtube, a client asked about how to deal with a workplace bully. After spending many years in corporate HR, I flipped to the other side and became a career therapist. So, I've seen both sides of this situation in the workplace. In this video, I discuss why people struggle to deal with bullies and what you can do to change the situation instantly.

This week, I did something that truly scared me. I sent an email to over 120,000 Work It Daily newsletter subscribers and asked them to answer the question, "What do we do?"

SHOW MORE Show less

A market correction is going to happen. When it does, layoffs will follow. I've been in the HR and recruiting industry for over two decades and have seen three recessions of varying sizes. In the video above, I explain how to tell when a recession is coming and what that means to you and your career. While many people will skip watching this. Or, will watch it and do nothing. I hope YOU are the smart, savvy professional who sees how important it is to prepare for unexpected, unwelcomed career circumstances.

SHOW MORE Show less

In this video, you'll learn how to tell if your career is plateauing due to the Executive Blues. You'll also learn what you can do to fix the problem and get your "executive energy" back so you can keep your career on track and set goals to reach new heights of success!

Want to watch the full video tutorial by J.T.?

CLICK HERE to get access!