It's Not Who You Know...It's Who Knows YOU

By J.T. O'Donnell Do you know 100's, maybe even 1000's of people? Well, I can tell you right now that even though 80% of jobs today are gotten via referral, you won't get any closer to finding a new, better job thanks to those folks. Why? Because ALL those people don't really know YOU! Confused? Good. Even more reason to read this and learn the 3 steps to marketing your business-of-one and why you could be failing at the most crucial step in the process. One of the first career bloggers I started to follow was GL Hoffman. So, when he invited me to guest post on his blog this month, I jumped at the chance. CLICK HERE to read my guest post called, "It's Not Who You Know. It's Who Knows YOU"...

When most people think of Nike, they think of shoes, retail stores, and, of course, athletes. That's all true, but there's more. Behind Nike's walls, you'll find the doers and thinkers who design, create, and innovate every day. There are also data scientists who discover and leverage athlete insights to create the future of sport.

You might be surprised to learn about the impact you can have in Data & Analytics at Nike versus at a major tech giant. Nike employees get to work on a wide array of challenges, so if you're obsessed with math, science, computers, and/or data, and you love sport, these stories may inspire you to work at Nike.

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Employee loyalty is something every company longs for. It's estimated employee turnover costs as much as 130-200% of an employee's salary. When a talented, knowledgeable, trained employee leaves, it's bad for business. And, when lots of them leave, it can be the kiss of death.

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If you saw our first video, you might have heard about the interview situation one of our viewers, Remi submitted. He was in an interview and was asked the question: How many cows are there in Canada right now? - What a weird question but this is a technique that some hiring managers are using these days.

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If you saw our first video, you might have heard about the awkward situation one of our viewers, Kevin submitted. He is a college student who's working a part time job to make ends meet. The manager/owner of the company has become a micro-manager who watches him work on camera and reads his company emails. A bit over the top wouldn't you say?

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