How To Leverage LinkedIn Groups To Generate Leads

What if I told you there was a way to instantly generate a targeted list of your ideal sales prospects without ever leaving your laptop? What if I also told you that it wouldn’t cost you a cent and would only take a few seconds to execute? Spoiler alert: There is! Watch: 5-Step Quick Guide For Getting Started On LinkedIn In this video and blog post, I’m going to show you exactly how to leverage LinkedIn’s “Groups” feature to generate the type of sales lead lists many business owners would – and do – pay a pretty penny for! The system I’m going to share with you helps eliminate the gatekeepers, middlemen and everyone else standing between you and your ideal customer. In a matter of a few seconds, you’ll be able to create a list of the exact people you’re looking to sell to. You can even organize and arrange your new prospect list by job title, city/region or company name. Best of all, it literally doesn’t cost you anything other than a few moments of your time!


Big Blue = Sleeping Giant

I like to call LinkedIn the “sleeping giant” of social media. I don’t think many of us grasp just how powerful of a B2B sales and marketing channel LinkedIn has become. The stats are staggering: A 2012 study by inbound marketing leader HubSpot indicated LinkedIn is 277 percent more effective at lead generation than Facebook or Twitter. (Read that stat again.) A 2013 study by Investis noted that 64 percent of all traffic coming to corporate websites through social media channels is arriving courtesy of LinkedIn. In my own experience running a business out of my home, I’ve found “Big Blue” (my nickname for LinkedIn) to literally be the source of almost all my revenue. In fact, using some of the tips I share with you in this video and post, I was able to generate more than $135,000 in revenue in just 90 days for my marketing agency. The reason is simple: LinkedIn literally offers us a treasure trove of information and opportunity when it comes to locating and engaging our ideal clients and customers. The key is understanding how to leverage the platform so you can generate the most quality leads in the shortest amount of time. Make sure you watch the entire video that goes with this post (above), and then let me know in the comments how it works out for you and your specific niche or industry and what type of lists you come up with. Looking forward to your comments!

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