One of the great powers of social media is the difficulty to hide your true character. Even people who try to put on a dishonest face don’t last very long. The whole system is geared towards ruining liars.
That is a good thing.
On one hand, you are more likely to trust someone when you can verify who they are from three or more social media profiles, blog entries, photos and Google results. You trust them even more when you find them on LinkedIn.
On the other hand, people will NEVER trust you when they find a different message, value statement and personality between three or more social media profiles, blog entries, photos and Google Results - and trust you even less when that message is reflected wrongly on your LinkedIn profile.
So, if you are hiding something, waiting for the third conversation to mention the “real” reason for you're reaching out, you are THAT guy. You don’t want to be THAT guy.
Anyone can smell a fish, especially on social media. Be upfront about your intentions with every interaction.
Here is an example. Someone posted this on their LinkedIn profile:
“I feel I am lost in my career at this point, and would appreciate any and all guidance on what direction I should take.”
I have trouble being that forthright, as I’m sure many of you would be. However, this person demonstrated integrity at such a level recruiters have simply gravitated to her. Have even offered to groom her for their open jobs.
I hold myself to this standard daily. I hold my clients to this standard.
One client of mine posted his frustration at not knowing where his career was taking him. In that next week, he received no less than 17 e-mails from recruiters and fellow job seekers.
In contrast, I was speaking with a job seeker the other day who had been unemployed for over a year. So, I asked him what his strategy was. He said he reaches out to old friends and tells them he is unemployed on the third conversation.
“So, how’s that working out for you?" was my only stunned reply!
Don’t be afraid to tell your truth, whatever that may be, in a professional, non-whiny way. You may be surprised at the results.
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The leaves are changing, the kids are back in school, and that familiar chill is in the air. You think it's the perfect time to look for a job, and it is! But are your job search fears preventing you from making that leap?
It's not uncommon to feel lost when embarking on your job search journey. After all, school teaches us everything except how to get a job. What should you put on your resume? What questions should you ask in an interview? How can you stand out in the hiring process when there's so much competition?
Are you feeling spooked yet?
Believe it or not, there's no need to be afraid of the job search process! You can land your dream job with the right tools and strategy. You can find a job that won't give you nightmares. Here are three spooky secrets every job seeker should know as they look for a job this fall.
1. An Effective Job Search Starts With An Interview Bucket List
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Despite your fears, you've decided to take the plunge and look for a new job. You might be asking yourself, "Where do I start?" The answer is simple: start by creating an interview bucket list.
An interview bucket list is a list of 10-20 companies you'd love to work for. Are you passionate about a company's products or services? Do you feel connected to its mission? Can you relate to its values and beliefs as an organization? If you answer "yes" to any of these questions, that company probably belongs on your interview bucket list.
Once you create an interview bucket list, you'll be able to conduct a targeted job search, one with direction and a foundation upon which everything else will be built. An interview bucket list helps you focus your job search and networking strategies on the right opportunities, making it easier to get your foot in the door at one of your dream companies.
2. Your Job Application Needs To Disrupt Hiring Managers
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In order to stand out in the hiring process, you need to disrupt recruiters and hiring managers. You accomplish this by doing two things: optimizing your resume and writing a disruptive cover letter.
A well-optimized resume includes keywords from the job description. This ensures your resume gets past the ATS and into the hands of the hiring manager. Once it's in front of the hiring manager, it needs to grab and keep their attention. Quantifying your work experience—adding numbers to your bullet points—will make you stand out from other applicants. Hiring managers will want to know more about you and your accomplishments, and that's how you land a phone interview.
Before that, though, a hiring manager will read your cover letter. To disrupt them, you need to write a disruptive cover letter (obviously!). A disruptive cover letter gives you the opportunity to tell a story about why you feel connected to the company you're applying for. It's that storytelling aspect that will stand out to hiring managers and compel them to pick up the phone and give you a call.
3. Employers Hire You Based On 3 Things
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You can't get hired unless you know what employers are assessing you on in the interview process. While your skills and expertise matter, companies actually hire for three things: personality, aptitude, and experience (in that order).
Most job seekers don't realize how important it is to demonstrate their personality, aptitude, and experience in an interview. You could have the right experience for a job, but if the hiring manager doesn't think your personality is a good fit for the company culture, you probably won't get a job offer.
Make sure you demonstrate your soft skills and learn how to answer behavioral interview questions to prove you're the best candidate for the job you're applying for, not just the most qualified.
Want To Learn More Job Search Secrets?
As you look for a job this fall, it might be helpful to know some more spooky secrets so you can get over your job search fears and finally take control of your career.
We know the job search process can be scary. However, it's important to get clear on what you want to do next and focus on conducting a strategic job search, or what we refer to at Work It DAILY as job shopping. This is the only way to effectively market yourself to employers. If they can't see exactly where and how you add value, then that's going to decrease your chances of landing the job.
The competition is fierce, and there are a lot of factors that are out of your control. But the one factor you can control is your job search strategy, the tools and tactics you use to land a job.
If you want to learn the secrets to conducting a strategic job search, sign up for our Job Search Bootcamp, a two-hour, on-demand video workshop that comes with a free workbook.
In this video workshop, you'll learn:
How to use backchanneling to get directly to hiring managers.
The secret to using a connection story to stand out against the competition.
How social media can be your secret weapon to get job interviews.
The resume format that is getting job seekers more job interviews.
