4 Words That Ruin Your Personal Brand
In order to stand out from the crowd, you need to have a strong personal brand. Today, it's easier to build your brand than ever before. However, it's also easier to ruin it. Related: 4 Ways To Give Your Brand A Little Swagger One of the many things I appreciate about the web is the opportunity to connect with a really interesting and diverse group of people. Typically, we stay in the realm of cyber-networking, but occasionally we transcend the limits of the computer to connect in person. A little while back, I had the chance to talk with one of my favorite bloggers, a finance executive who writes meaty articles on leadership, governance, risk management, staffing, finance – the nuts and bolts of what it takes to be in business. He isn’t afraid to challenge conventional wisdom, to ask the tough questions, to point out the nakedness of the emperor, and he isn’t afraid to create content that requires readers to exercise their scroll-down finger.