5 LinkedIn Mistakes That Are Hurting Your Job Search

Job searching on LinkedIn offers the job seeker multiple benefits. Most importantly, internal and external recruiters use it to source talent. It is also helps you network – connecting with contacts who may help with identifying job opportunities, referrals, and offer advice and information. Related: Updating Your LinkedIn Profile When You’re Employed Take care to manage your Linkedin profile properly. Mistakes can hurt your job search and your professional image. Consider these tips on what you shouldn’t do on LinkedIn.


1. Don’t leave your sub-headline to read your job title.

By default, your current job title is the default sub-headline (the text that appears under your name) for your profile. It typically reads something like Accountant at 123 Company. That doesn’t tell the employer much upfront. The sub-headline is one of several important areas that drive keyword density, so entice potential employers and recruiters to click on your profile by putting in a personal branding statement like Tax Compliance Specialist & Strategic Business Consultant for Fortune 500 Companies.

2. Don’t leave the Summary blank.

The Summary section on your LinkedIn profile is like the Profile Summary on the resume. It’s the section that summarizes your skills and experience and tells employer and recruiters your value proposition. It’s an opportunity to further market and sell what you have to offer, so don’t skip it.

3. Don’t include others in your profile photo.

First impressions are everything and your photo is critical here. Avoid using a profile photo that includes others in it. What you need is headshot image that shows you well-groomed and looking forward (you want eye contact) with a friendly smile. Studies also show that employers and recruiters will more likely click on a profile with a photo over one that does not have one. When there’s no photo, it also sends the message that there may be incomplete information.

4. Don’t accept every connection that comes your way.

The bigger the network, the better it looks, right? Not exactly when you’re a job seeker. Yes, it’s good to have a big network of connections, but it also has to be appropriate connections. You want to show potential employers and recruiters that you have connections in the field and industry. For instance, if you are vying for a job in health care business development but your profile shows 90% of your connections are made up of contacts in random fields and industries, it’s not exactly informing employers and recruiters that you’re well-connected for the job.

5. Don’t make your LinkedIn profile private.

Yes, you don’t want your current employer and coworkers finding out about your job search activities, but you can adjust those settings to not show up on your feed. Keep your profile public so that employers and recruiters can access your information.

Related Posts

What Your Interview Body Language Reveals About You 4 Interview Prep Tips You Can’t Afford To Skip How To Prepare Yourself For The Offbeat Interview Question

About the author

Don Goodman’s firm was rated as the #1 Resume Writing Service in 2013, 2014, and 2015. Don is a triple-certified, nationally recognized Expert Resume Writer, Career Management Coach and Job Search Strategist who has helped thousands of people secure their next job. Check out his Resume Writing Service. Get a Free Resume Evaluation or call him at 800.909.0109 for more information.   Disclosure: This post is sponsored by a CAREEREALISM-approved expert. You can learn more about expert posts here. Photo Credit: Shutterstock

In our new YouTube series, "Well This Happened" it's your turn to be the career coach! What would you do if you asked a coworker when the baby was due and she responded with, "I'm not pregnant." Watch the video and cast your vote b posting a comment on Youtube. We'll select one person from the correct answers at random to win free membership to the Work It Daily program. Good luck!

SHOW MORE Show less

If you've ever wondered what a Work It Daily (WID) membership could do for you, a letter we got this week provides a powerful example...

SHOW MORE Show less

There are 3 things hiring managers are trying to initially assess about you in the job interview. This video walks you through what they are looking for and offers insights into the right information to give them. Be sure to check out our free resources mentioned in the video too. They are:

SHOW MORE Show less

Last week during my Office Hours on Youtube, a client asked about how to deal with a workplace bully. After spending many years in corporate HR, I flipped to the other side and became a career therapist. So, I've seen both sides of this situation in the workplace. In this video, I discuss why people struggle to deal with bullies and what you can do to change the situation instantly.

This week, I did something that truly scared me. I sent an email to over 120,000 Work It Daily newsletter subscribers and asked them to answer the question, "What do we do?"

SHOW MORE Show less

A market correction is going to happen. When it does, layoffs will follow. I've been in the HR and recruiting industry for over two decades and have seen three recessions of varying sizes. In the video above, I explain how to tell when a recession is coming and what that means to you and your career. While many people will skip watching this. Or, will watch it and do nothing. I hope YOU are the smart, savvy professional who sees how important it is to prepare for unexpected, unwelcomed career circumstances.

SHOW MORE Show less

In this video, you'll learn how to tell if your career is plateauing due to the Executive Blues. You'll also learn what you can do to fix the problem and get your "executive energy" back so you can keep your career on track and set goals to reach new heights of success!

Want to watch the full video tutorial by J.T.?

CLICK HERE to get access!