Many job seekers mistakenly believe that their old resume that worked years ago is going to work again in today's job market. Unfortunately, nothing could be further from the truth. Due to the shear volume of resumes employers receive, many recruiters and hiring managers have opted to automate their hiring process. Rather than read each resume, the vast majority of companies require that job seekers upload their resumes into a database (that often contain hundreds perhaps thousands of resumes from other candidates). Hiring managers then use industry related keywords to filter and identify those candidates they feel are likely to be most qualified for the position. The more keywords they find in your resume the more likely it is your resume will be printed and actually reach the hands of the hiring manager. You can drastically improve your response rate by creating targeted resumes that are focused on the needs of the employer. One of the most common mistakes job seekers make is that they want their resume to be general enough to be used for a variety of unrelated jobs. When you focus on your past rather than the needs of the employer your resume is likely to simply disappear into their vast black hole of a database. In addition to targeting your resume, it is imperative that you quantify your professional accomplishments whenever possible using numbers, dollar amounts, and percentages. This information allows you to differentiate yourself from your competition and gives the hiring manager an idea of both the level of responsibility that you've held, as well as your success in your previous positions. The goal of your resume is to “Wow!” the employer and convince them that they will miss out on the best candidate if they don’t pick-up the phone and give you a call. Many polls show that only one or two typos can be enough to disqualify a candidate from consideration. In fact, I've had the experience of working with one job seeker who had actually been offered a job and the resume was supposedly just a formality. After reading the job seeker's attempt at a self-written resume, which highlighted his poor organizational and written communication skills, the employer actually rescinded the job offer. If you aren't sure what is required on your resume in order to capture the hiring manager's attention - this probably isn't a good time to experiment. Study recently published resume and cover letter books. If spelling, grammar, or typing isn’t your area of expertise, it is a good idea to seek the help of a certified resume writer. (When hiring a professional, always ask to see samples of the writers work. If they refuse it is time to cross them off of your list.) Photo Credit: Shutterstock
We get it. Looking for work can be scary, especially if you’ve been at it for a long time and haven’t gotten any results.
Understanding which fears are getting in the way and how to overcome them will make all the difference. Sometimes you might not be aware of which obstacle is getting in the way of your goals. If you want to overcome these fears once and for all, we invite you to join us!
In this training, you’ll learn how to:
- Utilize strategies for coping with your job search fears
- Be confident in your job search—from writing your resume to networking
- Face your fears and move forward
Join our CEO, J.T. O'Donnell, and Director of Training Development & Coaching, Christina Burgio, for this live event on Wednesday, October 5th at 12 pm ET.
CAN'T ATTEND LIVE? That's okay. You'll have access to the recording and the workbook after the session!
If you feel like many of the job postings you come across in your job search are scams, you're not alone. You are not the first job seeker to tell me they feel this way. But we have to think about where this comes from.
The Job Application Process Is A Broken System
@j.t.odonnell Replying to @nana_5075 Why job listings feel like a scam... #jobs#careers#careertok#jobtok♬ original sound - J.T. O'Donnell
Back in the day, a company would post a job in the want ad section of a newspaper, so you'd have to open up a newspaper, read through it, write up a resume and cover letter, and snail mail your application off to them. When the idea came to post jobs online, it meant more people who were the right fit could apply. But over time, that's broken down.
Now thousands of people will apply for one job when it gets posted. And many of those job applicants are not a fit. So employers now have to hire recruiters, who are also called sourcers, to go through thousands of applicants so they can whittle it down to about 50 qualified applicants. What's the rhyme or reason they're using to select some applicants and screen others out?
This is why you don't get called—because it's just so random.
After employers get down to 50 applicants, they look through those, find a few they like, and call them. That's why only 3% of people who apply online ever hear back from companies.
It's a completely broken system, so I can see why it feels like a scam. The whole thing is flawed.
So, how do we improve this system? It starts with making better matches, getting back to a place where only the right people are applying to the employer. We actually want fewer applicants, but more of the right applicants. That's the solution. And there are hundreds of millions of dollars in this industry trying to figure it out. But the one thing we have seen is that storytelling is one of the ways to do that.
You're going to see a rise in companies telling their stories. And there's a fancy term for this in our industry. It's called employer branding. Companies will tell their stories on social media platforms like TikTok so that those stories fatefully, naturally, and organically show up in your feed. But it's not fate, right? It's the algorithm at work—and before you know it, you'll start to see companies that feel like a fit. Then you'll go over and check them out. You'll see that there's a job posted that you're fit for. And this is how this matching process will start to fine-tune itself.
Right now, yes, you're right. Those online job postings don't work. They don't work for either side. We need a better system. And storytelling is the key. So go learn how to conduct a proactive job search today so you can finally land a job and work for an employer you actually like!
Need more help with your job search?
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