Do you get a pit in your stomach when you have to network? That’s your mind telling you you’re doing it wrong! Networking isn’t about selling yourself like an over-bearing salesperson using high-pressure tactics to close the deal. It’s about engaging people in meaningful dialog that makes them respect and trust you – the two things you need to start a positive, powerful professional relationship. What is the secret to easier networking? Next time you hit a networking event, either online or in-person, be sure to do the following:
- Research the event to identify problems the audience would be interested in discussing.
- Ask people about their work and how they are trying to address these problems.
- Use your own problem-solving experiences to add to the conversation and show how you both are on the same side in terms of want to be part of the solution.