Whenever I’m explaining the concept of personal branding, I always end up talking about Jerry Maguire. Yes, before Tom Cruise jumped on Oprah’s couch and became the perpetual butt of Hollywood’s joke, he starred in one of my all-time-ever favorite movies. He played the title role, Jerry Maguire, a sports agent who has a breakdown breakthrough that leads to him leaving his cushy job and heading out on his own. He takes with him a fish, a humble secretary, and one client. So, where does personal branding come in?
October 10, 2016