3 Things That Make Your Resume Less Effective

If you are not receiving a response back from employers about the resume you submitted, there could be a variety of reasons. Perhaps you do not have the particular qualifications the employer is seeking. Or, perhaps you are not properly communicating your strengths, experience, and skills. Related: The Worst Resume Advice I’ve EVER Heard Take a hard look at your resume and revamp it for effectiveness. Imagine you’re in the elevator with Donald Trump (or another CEO) heading up to the 18th floor and you had only 30 seconds to make your pitch, what would you say? If an employer cannot see what you have to offer or understand how your particular experience and skills are applicable to the job, you are not going to receive that callback to come in for an interview. Common culprits that make a resume less effective include:


1. Poor Opening

If your resume starts with an “Objective” indicating what you are looking for rather than what you have to offer to an employer, you have already lost points right there. Even if your resume does start with a “Summary of Qualifications” or something similar to that effect, you have to ask, “Does it immediately and clearly tell the employer why I’m the right fit for the job?” An effective opening creates a theme that says, “Here is what I am best at.” Then, prove it by showcasing your accomplishments in your various jobs.

2. Not Using It As A Marketing Tool

A resume is used to help get your foot in the door with an employer. It is not a legal document and there is no need to include information that is irrelevant. The more irrelevant information you put on your resume, the easier it will be for an employer to come to the conclusion that you are not an appropriate candidate for the job. Use your resume to help demonstrate particular accomplishments, experiences, and skills that the employer can benefit from. Your mission is to simply put out a sufficient amount of information to garner the employer’s interest. Save details for the interview. It is similar to when you view a movie trailer – it contains highlights of just enough information to entice you to want to view the movie, but it doesn’t tell the full story. Adding information that does not provide impact immediately on a resume is like viewing dull scenes in the movie trailer, making the overall package less effective.

3. Inappropriate Personal Information

Some personal information, such as hobbies, may be explicitly placed on the resume to help tell the employer more about your character. However, if what you list is unprofessional and inappropriate for the profession, it can ruin your shot at making a good impression with the employer. At the same time, there are instances when personal information is included without you fully realizing it. For instance, be cautious of your e-mail address. Your username or domain for the e-mail address can give off the wrong impression if it reads something similar to, “partyanimal@...” or “... @peoplehater.” If you are including a website or blog address, make sure the information you have on it is appropriate and relevant for the job. Also, even if you are not publicizing digital information, employers may be screening your activity on sites like LinkedIn, Twitter, and Facebook, so check your privacy settings or make sure what’s on your public profile is appropriate for a potential employer to see. Securing an employer’s attention is more challenging today. There are many qualified candidates available on the market for employers to select from. Make sure your resume shows impact from the start by telling the employer why you are the right fit for the job. Demonstrate what you have accomplished to show for it, and present a clean digital trail on the Internet for an appropriate impression.

Your Next Step

Let me review your resume... for FREE. Redeem a complimentary resume evaluation ►

Related Posts

How To Get An Employer’s Attention In 20 Seconds How To Follow Up On Your Resume What Employers Want (And Don’t Want) In Your Resume   Photo Credit: Shutterstock

When most people think of Nike, they think of shoes, retail stores, and, of course, athletes. That's all true, but there's more. Behind Nike's walls, you'll find the doers and thinkers who design, create, and innovate every day. There are also data scientists who discover and leverage athlete insights to create the future of sport.

You might be surprised to learn about the impact you can have in Data & Analytics at Nike versus at a major tech giant. Nike employees get to work on a wide array of challenges, so if you're obsessed with math, science, computers, and/or data, and you love sport, these stories may inspire you to work at Nike.

SHOW MORE Show less

Employee loyalty is something every company longs for. It's estimated employee turnover costs as much as 130-200% of an employee's salary. When a talented, knowledgeable, trained employee leaves, it's bad for business. And, when lots of them leave, it can be the kiss of death.

SHOW MORE Show less

If you saw our first video, you might have heard about the interview situation one of our viewers, Remi submitted. He was in an interview and was asked the question: How many cows are there in Canada right now? - What a weird question but this is a technique that some hiring managers are using these days.

SHOW MORE Show less

If you saw our first video, you might have heard about the awkward situation one of our viewers, Kevin submitted. He is a college student who's working a part time job to make ends meet. The manager/owner of the company has become a micro-manager who watches him work on camera and reads his company emails. A bit over the top wouldn't you say?

SHOW MORE Show less