If you are not receiving a response back from employers about the resume you submitted, there could be a variety of reasons. Perhaps you do not have the particular qualifications the employer is seeking. Or, perhaps you are not properly communicating your strengths, experience, and skills.
Related:The Worst Resume Advice I’ve EVER Heard
Take a hard look at your resume and revamp it for effectiveness. Imagine you’re in the elevator with Donald Trump (or another CEO) heading up to the 18th floor and you had only 30 seconds to make your pitch, what would you say? If an employer cannot see what you have to offer or understand how your particular experience and skills are applicable to the job, you are not going to receive that callback to come in for an interview.
Common culprits that make a resume less effective include:
1. Poor Opening
If your resume starts with an “Objective” indicating what you are looking for rather than what you have to offer to an employer, you have already lost points right there. Even if your resume does start with a “Summary of Qualifications” or something similar to that effect, you have to ask, “Does it immediately and clearly tell the employer why I’m the right fit for the job?” An effective opening creates a theme that says, “Here is what I am best at.” Then, prove it by showcasing your accomplishments in your various jobs.
2. Not Using It As A Marketing Tool
A resume is used to help get your foot in the door with an employer. It is not a legal document and there is no need to include information that is irrelevant. The more irrelevant information you put on your resume, the easier it will be for an employer to come to the conclusion that you are not an appropriate candidate for the job. Use your resume to help demonstrate particular accomplishments, experiences, and skills that the employer can benefit from. Your mission is to simply put out a sufficient amount of information to garner the employer’s interest. Save details for the interview.
It is similar to when you view a movie trailer – it contains highlights of just enough information to entice you to want to view the movie, but it doesn’t tell the full story. Adding information that does not provide impact immediately on a resume is like viewing dull scenes in the movie trailer, making the overall package less effective.
3. Inappropriate Personal Information
Some personal information, such as hobbies, may be explicitly placed on the resume to help tell the employer more about your character. However, if what you list is unprofessional and inappropriate for the profession, it can ruin your shot at making a good impression with the employer. At the same time, there are instances when personal information is included without you fully realizing it. For instance, be cautious of your e-mail address. Your username or domain for the e-mail address can give off the wrong impression if it reads something similar to, “partyanimal@...” or “... @peoplehater.”
If you are including a website or blog address, make sure the information you have on it is appropriate and relevant for the job. Also, even if you are not publicizing digital information, employers may be screening your activity on sites like LinkedIn, Twitter, and Facebook, so check your privacy settings or make sure what’s on your public profile is appropriate for a potential employer to see.
Securing an employer’s attention is more challenging today. There are many qualified candidates available on the market for employers to select from. Make sure your resume shows impact from the start by telling the employer why you are the right fit for the job. Demonstrate what you have accomplished to show for it, and present a clean digital trail on the Internet for an appropriate impression.
Is your job search turning into a grind with no end in sight? It may be time to take a step back and reevaluate your entire approach.
In cold weather climates, the beginning of spring is a time to clean the house and get organized—a practice known as spring cleaning. Through the years, spring cleaning has taken on a larger meaning with people using the time to organize and declutter things in their lives.
For professionals on the job hunt, a little spring cleaning (metaphorically speaking) could be a great way to reinvigorate your job search. Here are a few strategies your job search spring cleaning should include.
Reevaluate Your Job Search Approach
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Make a list of the last handful of jobs you applied for and see if you can identify any positive or negative trends. Consider things like:
How did I learn about this job?
How did I apply for the job?
Did I earn an interview?
What was the ultimate result?
A lot can be learned about your job search approach just by answering these questions and identifying patterns. For example:
Negative Trends
You discovered five jobs through job boards, applied to all of them via the job boards, and never heard back from any of them.
The common pattern here is applying through job boards. This isn't to say that job boards don't serve a purpose in the job search process, but they have their limitations, and you can't run your job search entirely off of them. When you apply through a job board, there's a good chance that your materials will never get past the applicant tracking system (ATS) and never be seen by an actual person.
One simple fix is to research who the hiring manager or recruiter is that posted the position and email your materials to them directly.
The more efficient fix would be to take a proactive approach by putting together a bucket list of companies that you want to work for and start making connections on LinkedIn with people who work at those companies. You may already know some people who work there or have connections that can refer you to some individuals.
This is a great way to network your way onto a company's radar.
Positive Trends
You applied to three jobs via referral, were invited to two job interviews, and made it through multiple rounds of interviews for one of the jobs before being passed over for someone with a little more experience.
The pattern here is that getting referred to a job by a professional acquaintance is a great way to land a job interview. This indicates that you're leveraging your network well and you should continue to focus on your networking efforts.
The next step is to review the interview process and determine what went well and what needs to be improved. Sometimes the interviewer will provide feedback, and that feedback can be valuable. However, not everyone is comfortable with giving feedback.
Chances are you probably have a good idea about areas of improvement and the skills you need to gain. Put together a plan for addressing those shortfalls.
The good news in making it deep into any interview process is that it indicates that the company likes you as a potential employee (even if the timing just wasn't right) and the experience could be a roadmap to a job with that company at a later date, or another similar opportunity elsewhere.
Give Your Resume & Cover Letter Some Much-Needed Attention
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Are you continuously sending similar resumes and cover letters to each job opening with only minor adjustments? If so, your strategy needs some serious spring cleaning.
The reason why it's so important to tailor your resume is that throughout your career, you acquire numerous skills, but the job you're applying for may only be focusing on 6-8 of those skills. In that case, those skills must rise to the top of the resume with quantifiable examples of how you successfully used those skills at previous jobs.
Remember, recruiters go through hundreds of resumes. They need to be able to tell from a quick glance whether or not you're a potential candidate for the position.
While updating your resume, you could also spruce up your LinkedIn profile by highlighting the skill sets that you want to be noticed for by recruiters.
As for writing a good cover letter, the key to success is writing a disruptive cover letter. When you write a disruptive cover letter, you're basically telling a story. The story should focus on how you connect with the particular company and job position. The story could also focus on your personal journey, and how you got to where you currently are in your career.
If your resumes and cover letters aren't unique, now is the time to clean things up and get on track.
Build Your Personal Brand
Just because you're looking for work doesn't mean that you don't have anything to offer. Use previous career experiences and passions to build your personal brand.
Ask yourself, "How do I want other professionals to view me?"
Pick an area of expertise and start sharing your knowledge and experience with your professional network by pushing out content on your LinkedIn and social media accounts. Good content can include blogs, social media posts, and videos.
By sharing content about your experiences and passions, you slowly build your personal brand, and others will start to notice. The content could lead to good discussions with others in your network. It could also lead to reconnecting with connections that you haven't spoken to in years, or making new connections.
You never know when one of these connections could turn into a job lead or referral. The trick is to get on people's radars. So, when you're cleaning up your job search, be sure to build a plan for personal branding.
Maintain Healthy Habits During Your Job Search
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Your job search is important, but it's even more important to know when to pull back and focus on personal health and spending time with family and friends.
There are actually things that you can do for your own enjoyment that could help your job search in the long run, such as:
Grab coffee with a friend - It's good to engage in light conversation with friends during challenging times. And if your job search does come up, remember that most people have been through it themselves and you never know when a friend may provide you with a good idea or lead on a job.
Volunteer - Volunteering is a great way to get involved in the community and help others. In addition, if you develop a little bit of a career gap while looking for a job, you can always talk about how you filled that time volunteering, if you're asked about it during a job interview.
Continue to focus on other passions - Are you a fitness nut? Blogger? Crafter? Continue to do the things that bring you happiness. And if you're in a position to profit from your passion through a freelance job or side hustle, even better!
Spring is the perfect time to clean up and improve your job search so you can land the job you want. If you're struggling to find a job, follow the tips above to reinvigorate your job search—and watch your career blossom!
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This article was originally published at an earlier date.
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