With competition at a feverish pitch, job seekers and business owners need to distinguish themselves from everyone else to get ahead. Statistics show many jobs are filled via networking; successful applicants had an advocate inside the company. Networking well requires two things: 1) making sure as many people as possible know about the candidate and 2) convincing those people the job seeker is the best candidate to get the job done. It’s important to establish a community of people willing to facilitate an introduction, set up an informational meeting or hand-deliver a resume to a hiring manager. Social networking addresses these problems; it helps job hunters demonstrate their subject matter expertise and unique value to a broad audience while growing a community of contacts willing to refer them for opportunities. In my new book, Social Networking for Career Success, I teach readers how to use social media efficiently to demonstrate their expertise and illustrates how to get the word out about a job search without specifically asking for help. While millions use social networking sites, such as LinkedIn, Twitter and Facebook and hundreds of thousands own blogs, many don’t understand exactly how to leverage these networks to improve their chances to land jobs and build career visibility. Here are some tips for anyone considering using social networking to get ahead professionally: Don’t expect social networking to be a magic career wand. Job seekers must have expertise, and be willing to listen first and learn the rules of engagement. Just as approaching a stranger on the street to ask for a job isn’t socially acceptable, no one should expect strangers online to flock to help until there’s a viable connection. Do present a consistent, professional profile in social networking bios. Pick keywords people would use to identify the job or role of interest. For example, I incorporate “job search/social media coach” and “resume writer” in my profiles. Use job descriptions, company and industry websites and blogs and information from professional conference materials to identify your field’s keywords. Include them in your online bios. Use Alltop.com to find other niche bloggers. Regularly read and leave useful and meaningful comments on their blogs. Bloggers should generously link to and refer to colleagues in articles. Share those posts via Twitter, Facebook and LinkedIn. Be sure to include colleagues’ Twitter names and/or tag them on Facebook. Use WeFollow.com or Listorious.com to find people on Twitter who share professional interests. Search via keywords and follow selected colleagues, potential mentors and superstars. Review their Twitter streams, retweet their posts, respond to their questions and ask for clarification when appropriate. You may be surprised how a few casual tweets can result in a strong online relationship. I’ve even seen people build business relationships as a result of casual tweets about television shows, restaurant recommendations and sports. In fact, that’s happened to me! Don’t be afraid to show your personality online! Once there is an established connection, it’s okay to ask for an introduction or advice. However, don’t jump into asking for a favor the minute the person follows you back. It’s better to focus on what you can give. Use online platforms to pass along useful professional advice and information. For example, post links and insightful comments on Facebook, LinkedIn and Twitter. Remind friends, fans and followers about professional goals and skills by consistently including updates illustrating key knowledge, skills and abilities. Social Networking for Career Success is full of other tips, tricks, insights, success stories and advice from me and over 100 career and hiring professionals to illustrate how social networking impacts professional and career goals. Learn more at the book’s updated site: www.socialnetworkingforcareersuccess.com. Miriam Salpeter is owner and founder of Keppie Careers, a coaching and consulting firm helping job seekers and entrepreneurs leverage social media and other tools to achieve their goals. Photo credit: Shutterstock
Balancing a career and family is a common concern for most individuals. However, it’s important to realize the smallest of changes can produce the strongest of impacts.
I’ve often worked jobs that required evening and weekend hours. The question is: What can we do?
1. Morning Gratitude Moment
When you wake up in the morning, don’t jump out of bed for your workout immediately, or drag yourself to the washroom. Sit up straight, relax, and close your eyes. Say to yourself, “I am grateful for those who support me, believe in me, and are always there for me.” Say this with a deep breath in between each time you say it, and I recommend saying it for a full five minutes. When you open your eyes and look at everything around you—keep that moment of gratitude with you, throughout your day, reminding yourself how you can’t wait to get home to your loving family.
2. Workout Partners
Begin your day by stretching with your family and doing some physical activity together. All you need is 10 minutes. You’ve accomplished a two-for-one: physical activity and family time!
3. Family Playlist
On your shared streaming service, make a playlist of your family’s favorite music. When you take a break at work or feel a negative moment getting the best of you, listen to that music, think about your family, and regain your focus. Music is a powerful voice and has the ability to affect our mindset. Your family playlist will energize you and improve your mood.
4. Daily Phone Call
At least once a day, call or text your significant other or your kids and repeat Stevie Wonder: “I just called to say I love you, I just called to say how much I care.” Let your family know they are always in your thoughts. Even in the face of a big deadline or an important meeting, that moment will relax you and make your family smile!
5. Clarify Your Work Hours & Expectations
Discuss with your boss his/her expectations of you in regards to your time and your position to foster a mutual and clear understanding of your role. Should your role involve evening/weekend hours, and tasks such as answering emails, working from home, or extra time needed for special projects, establish a strategy and discuss with your boss how to meet these expectations so you don’t feel overwhelmed and pulled between your family and your job. If you are a new parent, have family members who require special needs, or have personal circumstances which require attention, bring these up as necessary, so if you have to leave early, there is an understanding of why this is the case.
6. Socializing At Work
It’s common for colleagues to hang out after work. Say yes when your significant other and/or kids are also busy. This will balance things out more. There are times to have beers with colleagues, but there are also times to go home, relax, watch a movie, and simply have fun with your family.
7. Buffer Moment
We all deal with a lot at work and at times might get irritated or annoyed. Remember you are a human being, not a robot, and thus it’s acceptable to have a buffer moment for these feelings. Take a deep breath, zone into your happy place that involves your family, think about how your energy can be used towards something else, and move on.
8. Yoda Philosophy
As Yoda put it, “Do or do not, there is no try.” Don’t try to leave at 6:00 p.m. or 5:30 p.m.; just do it. Allocate the last half-hour of your day to do the following and leave at 5:30/6:00 p.m.:
- For two minutes, take deep breaths, in and out, looking away from your desk, feeling the moment of gratitude you felt in the morning. Turn back to focus on leaving to see your family at home.
- Organize your emails based on what is to be reviewed, what requires follow-up, and what needs a response after your breakfast/snack/meal. Your emails are emails, not a to-do list.
- Write out your to-do list, priorities, goals, and key items for the next day.
- Double-check that you have a water bottle and healthy desk snacks.
- Organize your desk so that your to-do list is in front of you, papers for review are next to your list, and keep a pen ready with blank paper to jot down extra notes. Don’t always rely on your computer; rely on yourself and your mind.
9. Phone And TV-Free Dinner
At the dinner table, leave your phone and turn off the TV. Focus on your family, not on work, and use this as a time to bring all your energy, your aura, and your being in the moment with the people who support and believe in what you do, and love you for the ability to do what you do.
10. Your Work Journal
Keep a two-week work diary: try to track every fifteen minutes of your work time. After that, analyze for, and attack, any inefficiencies! This will import balance in your day and yield a well-deserved coffee break, a breath of fresh air, and time to make your daily family phone call!
Does email control you and take you away from your priority list, and thus your work-life balance? Organizational skills are an important factor in how you balance your day, affecting your work-life balance. Get organized and get happy! You'll find that work-life balance sooner than you think.
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This article was originally published at an earlier date.
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