Facebook: The Untapped Job Market

Facebook: The Untapped Job Market

Most of what you hear about using Facebook while looking for a job involves keeping your information as private as possible from potential employers. While this is good advice, Facebook can also be a valuable tool in your job search since many smaller companies post their job ads on their Facebook pages, it really is the untapped job market. If you are looking for work at a smaller local company, “liking” their Facebook page can often be a great place to start. Open jobs are sometimes posted there before they make it onto the company’s regular web site. Additionally, Facebook sites will often include pictures from previous events the company has held. Facebook is an untapped job market for many different types of positions.


You Can Take A Peek At Company Culture

Viewing these gives you a sense of the corporate culture at the organization. Are the people wearing suits or are they dressed in business casual? Are the upper level managers all in their 60s? Is there room for someone younger to move up through the ranks?

You Can Get Your Name Out There

Provided (again) your Facebook profile is work appropriate, you can also use a business’s Facebook page to get your name in front of them. Just as you might use LinkedIn to send a relevant article to a specific contact, you can post a link on the Facebook page of a company if you think fans of that company might be interested.

You Can Check Out Company Events

Finally, if the company posts its community events on Facebook, it may offer you the opportunity to show up at one and meet someone face-to-face. You may also find some of your other Facebook friends are fans of a company. Who knows, maybe they personally know someone who works there. Many people feel uncomfortable using Facebook in a professional context, and it’s OK if you’re one of them. However, with many businesses creating their own pages on the site, it’s worth at least investigating whether the company has any information you can use when sending them your resume. Enjoy this article? You’ve got time for another! Check out these related articles:Photo Credit: Shutterstock  
Get Some Leverage
Sign up for The Work It Daily Newsletter
Follow
Man thinks about becoming self-employed
Bigstock

Look, I'm just going to say it. Not everybody should work for themselves. Right now, there's this huge craze about working independently, being self-employed, being your own boss. So much of this came out of the pandemic because people realized they wanted to have control over their careers and not be at the mercy of their employers' needs. But if you're looking to take control of your career, becoming self-employed is not always the best solution.

Still, there are many benefits to being self-employed. Let's take a look at those benefits before I dive into how you can take control of your career without having to quit your job and take on self-employment.

Read moreShow less
Executive sits down with her employees during a team meeting
Image from Bigstock

Every hiring manager looks for different skills in the job candidates they're hoping to hire. Not only are job candidates being evaluated on the hard skills they possess; they're also being evaluated on their soft skills—the skills that don't belong on a resume but can be identified during a job interview. It's these soft skills that separate the good employees from the great ones. Executives, managers, and other leaders within an organization keep this in mind when interviewing job candidates and reviewing the performance of current employees.

Read moreShow less
Featured