How To Create A Resume With Impact: Duties Vs. Results

When preparing your resume, remember this is a document to market your experience and skills, and showcase what you have to offer. Your resume is much more effective and attractive to employers when it demonstrates what you have achieved with your previous experiences and what you can potentially achieve for the new employer. Related: How To Quantify Your Accomplishments On A Resume Unfortunately, a bunch of the resumes employers receive today still read like a laundry list of duties. Avoid this common mistake with the tips below to create a resume with impact.


Don’t state the obvious

If you’re simply describing your job duties on your resume – a generic job description – there’s likely going to be little interest from employers. Although today’s Applicant Tracking Systems (the software that reads and ranks resumes) will need this information, employers really need to know how you performed against goals or your peers.

Quantify and qualify accomplishments

Your accomplishments on the job are what will differentiate you from the next candidate. It’s also what will help demonstrate you are the best candidate for the job. So for instance, if you have a career in sales, rather than state the obvious: “Contact prospective customers to introduce new product releases.” Tie in results you’ve achieved. A more effective statement would read: “Initiated contact with prospective customers on new product releases and secured sales contracts, ranking as the top sales person of the year.” This latter statement provides insight to why you make a great candidate for a job in sales.
Bad: "Contact prospective customers to introduce new product releases." Good: "Initiated contact with prospective customers on new product releases and secured sales contracts, ranking as the top sales person of the year."
If you are in a position that does not quantify accomplishments, then consider these questions:
  • Are you the only person doing this job?
  • If not, how many peers do you have and how does your performance compare?
  • Are you the go-to person for anything in particular?
  • What are some of the things that your managers have put in your performance evaluations?

Be the problem solver

Job postings will include details of responsibilities, but sometimes they may also hint at situations where they seek candidates with particular experience in the area. Be the problem solver by demonstrating on your resume a similar situation that you took action on and resolved. Whether it was to help streamline order processing or entering a new international market, bullet points to convey experience on the matter, and results achieved offer greater impact than detailing your general duties on the job. Employers simply want to hire the best talent so show them what you can accomplish for them, not the general job duties of a position. Keep that in mind and you’ll create a resume with impact! This post was originally published on an earlier date.

Related Posts

3 Ways To Quantify Your Experience With Numbers Job Search: How To Write Accomplishment Stories 4 Ways To Turn Resume Fluff Into Marketable Facts

About the author

Don Goodman’s firm was rated as the #1 Resume Writing Service in 2013, 2014, and 2015. Don is a triple-certified, nationally recognized Expert Resume Writer, Career Management Coach and Job Search Strategist who has helped thousands of people secure their next job. Check out his Resume Writing Service. Get a Free Resume Evaluation or call him at 800.909.0109 for more information.   Disclosure: This post is sponsored by a CAREEREALISM-approved expert. You can learn more about expert posts here. Photo Credit: Shutterstock

In this week's episode of "Well This Happened", we want to know what you would do if your co-worker took credit for the work you did...right in front of your colleagues AND boss!

We want YOU to be the career coach and tell us which one is the RIGHT answer!

Think you know? Vote below, and stay tuned for later this week when we announce the right answer (and why the other ones are wrong).

SHOW MORE Show less

If you saw our first video, you might have heard about the awkward situation one of our viewers, Cam submitted. He's been working at a job for awhile, but recently overheard a hiring manager making fun of a candidate with autism right after an interview-not only awkward, but VERY unprofessional!

SHOW MORE Show less

In this week's episode of "Well This Happened", we want to know what you would do if witnessed a hiring manager at your organization making fun of a candidate who they had just interviewed who had autism.

We want YOU to be the career coach and tell us which one is the RIGHT answer!

Think you know? Vote below, and stay tuned for later this week when we announce the right answer (and why the other ones are wrong).

SHOW MORE Show less

Starting a family is one of the biggest milestones in a person's life. It's in those first few months when a parent can really bond with their newborn and make lifelong memories. However, for some new dads, it can be difficult to juggle being a new parent while remaining dedicated to their career.

Fortunately, some companies have generous paternity leave policies that give new dads the ability to take time off of work to stay home with their child.

SHOW MORE Show less

There are LOTS of questions around resume dos and don'ts. There's so much advice out there that it can be overwhelming to try and figure out what's the correct answer.

During our weekly live Office Hours on YouTube, two of our coaches, Ariella Coombs and J.T. O'Donnell, answer questions live from viewers related to their job search, career success, on the job situations and more.

We complied a simple list of what we find to be the most common questions our coaches get about resumes. We hope you find this helpful.

Let's start with the basics...

SHOW MORE Show less

Back in March, we made the hard decision to change our private Facebook group of over 37 THOUSAND members to a fee-based only platform.

SHOW MORE Show less

In this week's episode of "Well This Happened", we want to know what you would do if a recruiter called you a day EARLY for your phone interview (and you were NOT PREPARED!)

We want YOU to be the career coach and tell us which one is the RIGHT answer!

Think you know? Vote below, and stay tuned for later this week when we announce the right answer (and why the other ones are wrong).

SHOW MORE Show less

If you caught our last video in our latest series, "Well This Happened..." you heard about the problem one of our viewers is having with their co-worker. To recap, they have a colleague that overshares a little too much, and they weren't sure how to go about addressing this. We had some great responses from our viewers on how they think our friend should handle this. Check out the answer below and let us know if you guessed right or not!

SHOW MORE Show less

Negotiating salary can be a scary, intimidating experience. However, if you go in prepared, it doesn't have to be that way - you can confidently negotiate for a salary you deserve. But how?

SHOW MORE Show less