I was at a pretty large networking event recently where I witnessed the most painful attempt at face-to-face networking I’ve ever seen. It made me realize something about face-to-face networking advice I fear lots of people misinterpret. It’s not an exact science. There’s no step-by-step process. Face-to-face networking is dynamic. Watch the short video where I explained what happened and who I think does the best job of giving advice on face-to-face networking. (Hat tip to Chris Brogan.) I think the best tip I ever got was to remember networking is a means to an end. Don’t psych yourself out when you network because you feel it’s going to make or break you getting a job. It’s like your resume, it needs to be in good shape, but it is never the only factor in getting you the job. Instead, focus on making a connection. Listen to people, engage them in conversation, use the advantages of face-to-face neworking (ie. body language, facial expressions, eye contact, etc.). If you leave making one new friend, you succeeded in face-to-face networking in my book!
September 21, 2013