3 Sneaky Ways To Research A Company
When you apply for a job, it's important to do your homework on the company. Otherwise, when you get an interview and your interviewer asks, "So, what is it about us that drew you to our company?" you aren't left stumped or jobless. Related: The #1 Secret To Getting An Employer’s Attention Not only that, but it's important to figure out if the company is a place YOU would enjoy working for. So, before you send off that resume, check out these sneaky ways to research a company:
1. Learn About The People Who Work ThereMost companies have a staff page on their website. On this page, the company will list some, if not all, of the employees at the company. Here, you can get names (and sometimes contact information) of people who you’d be working with if you got the job. How to learn more:
- Check out their LinkedIn profile to see what kinds of work/projects they do
- Get a conversation started (Here are some tips for doing this appropriately!)
- Request an informational interview. (Find out how to prepare!)
2. Find Out What They're Sharing Via Social MediaThese days, everyone is on social media – including employers. Look them up on Facebook, Twitter, LinkedIn, YouTube, Pinterest, and so on. Look closely at what they’re tweeting, posting, or filming. This is a great way to get a feel for the company’s values. When browsing the social channels of companies, ask yourself these questions:
- What events are they promoting?
- What articles are they sharing?
- How are they interacting with their followers?