10 Things You Need To Know About Today's Job Search

Job search has changed dramatically in the past few years thanks to technology. Are you up-to-date on the best job hunting strategies? Related: Why The Traditional Resume Is Obsolete (And What To Do About It) Here are 10 things today's job searchers need to know:


1. Google Has Replaced The Resume

Recruiters are now using Google and LinkedIn searches to find talent, instead of paying for job board or talent databases like they used to do. In fact, many companies are even mandating that every new application go through a Google screening process. That means, the first page of your Google results matter much more than they ever did before during a job search.

2. A Summary Is Enough

Today, the resume is used mostly in the screening process while actual decisions are made after interviews. And because there are so many candidates competing for each job, HR people (or hiring managers, if they are tasked with recruitment) often scan resumes very briefly. In fact, the average time on a resume is 30 seconds.

3. Social Proof Is A Must

Social proof, testimonials, or recommendations seriously reduce the perceived risk of you as a candidate. The most costly mistake a hiring manager can make is to hire the wrong person. Some say that if a new-hire leaves within three months, it costs the organization one and half that person’s annual salary. And with the economy as tight as it is, you can understand why hiring managers are so risk-averse.

4. Resumes And Cover Letters Are Not Read On Paper Anymore

Most organizations are not receiving paper resumes and when they get them via email or their application system, they don’t print them. So, expect your resume and cover letter to be read on a computer screen. This means you have to format your documents in a way that makes screen-scanning easy.

5. Relationships First, Resumes Second

Resumes are not used as introductory documents much these days. In fact, “Send me your resume” is often an after thought after an introduction is made. And if an introduction is made online, then your online profile offers much more information than a resume. Shift your priorities from, “Oh crap, I have to get my resume done!” to, “Oh crap, where can I meet some more people today?”

6. Employers Only Care About What They Want

In years past, a resume or job application was focused on what the job seeker wanted. This is not true any more. Now an application, resume, or cover letter must speak to what value the seeker can bring to the organization. How can you bring value to the company and how soon can the company realize that value.

7. Don’t Mind The Gap

Large gaps in your resume are not as important as they used to be. Not only do employers today realize than millions of great and wonderful people got laid off, they also appreciate it when candidates showed initiative and tried to start their own thing.

8. Nouns Are The New Currency

Screening software and LinkedIn talent searches have introduced an unexpected element to the way a resume should be written. Because these tools rely on nouns or keywords to deliver search results to recruiters, the resumes with the right combination of nouns often win. If you want to succeed in today’s job search, make a commitment to learn how to research keywords and how to use them appropriately on the page.

9. Everyone Has A Personal Brand - Yes, Everyone

Ten years ago, not many people knew what a personal brand was, let alone was having one really that accessible. These days, even if you don’t know what it is, you still have one. And because recruiters and hiring managers are just looking for red flags, inconsistencies in your image or messaging will prevent you from passing screening. Even if you never touched a computer in your life, you have a personal brand as well as an online reputation. So you have to decide, will you be in control of your image or will someone else?

10. Typing Isn’t A Skill Anymore

Being able to type used to be a skill people would highlight on their resume. Now, you have to know how to type just to have a resume. What really matters is well you've prepared yourself for the application. You have access to more information about a company then generations past. As a result, expectations for preparedness are much higher. To really shine, focus on customizing each resume and cover letter. It’s better to send off a few very targeted applications then it is to spray and pray.

Related Posts

6 Social Media Mistakes To Avoid While Job Seeking 10 Ways To Turn Your Job Search Into A Full-Time Job 6 Little-Known Ways To Stay Current While Job Searching   Photo Credit: Shutterstock

In our new YouTube series, "Well This Happened" it's your turn to be the career coach! What would you do if you asked a coworker when the baby was due and she responded with, "I'm not pregnant." Watch the video and cast your vote b posting a comment on Youtube. We'll select one person from the correct answers at random to win free membership to the Work It Daily program. Good luck!

SHOW MORE Show less

If you've ever wondered what a Work It Daily (WID) membership could do for you, a letter we got this week provides a powerful example...

SHOW MORE Show less

There are 3 things hiring managers are trying to initially assess about you in the job interview. This video walks you through what they are looking for and offers insights into the right information to give them. Be sure to check out our free resources mentioned in the video too. They are:

SHOW MORE Show less

Last week during my Office Hours on Youtube, a client asked about how to deal with a workplace bully. After spending many years in corporate HR, I flipped to the other side and became a career therapist. So, I've seen both sides of this situation in the workplace. In this video, I discuss why people struggle to deal with bullies and what you can do to change the situation instantly.

This week, I did something that truly scared me. I sent an email to over 120,000 Work It Daily newsletter subscribers and asked them to answer the question, "What do we do?"

SHOW MORE Show less

A market correction is going to happen. When it does, layoffs will follow. I've been in the HR and recruiting industry for over two decades and have seen three recessions of varying sizes. In the video above, I explain how to tell when a recession is coming and what that means to you and your career. While many people will skip watching this. Or, will watch it and do nothing. I hope YOU are the smart, savvy professional who sees how important it is to prepare for unexpected, unwelcomed career circumstances.

SHOW MORE Show less

In this video, you'll learn how to tell if your career is plateauing due to the Executive Blues. You'll also learn what you can do to fix the problem and get your "executive energy" back so you can keep your career on track and set goals to reach new heights of success!

Want to watch the full video tutorial by J.T.?

CLICK HERE to get access!